Kashmir Nijar

Group Chief Commercial Officer

Kashmir Nijar is responsible for managing Group commercial functions and activities including MVNOs and Partnerships.

Prior to this Kashmir was the Chief Strategy Officer for Lyca Mobile, where he was instrumental in setting up and implementing the global distribution channel strategy since 2007.

Kashmir has over 39 years’ experience within the mobile Industry. Kashmir joins Lyca Mobile from KPN Mobile, where he was Head of International Wholesale. He was instrumental in pioneering the new wholesale challenger strategy for KPN Mobile International, resulting in remarkable growth experienced at both BASE and E-plus in 2005/2007. He also successfully launched 11 major MVNO’s & branded partners in 2006 across multiple segments (FMCG, Media, Data, Ethnic, Mobile Retail and Fixed), including five group deals.

Kashmir has an MSc in Satellite and Telecommunication Engineering from the University of Surrey and a BEng (Hons) degree in Electronic Engineering from UMIST (Manchester).